RSAs to take default spot in Google Ads Search campaigns
Read this news post to find how Google's latest update can improve your ad performance.
Bradley is Head of Paid Search here at Glass Digital. He’s worked in the digital marketing industry since he was just 17 years old, and has managed campaigns for more than 100 clients in that time. Some high-profile examples include RAC, Asda, and Make A Wish. He has qualifications from Google, Microsoft, and Amazon — plus, he’s been invited to the headquarters of both Google and Amazon on multiple occasions.
As well as being an expert in the PPC space, he also has a lot of experience with managing large teams, which is why he’s the perfect person to lead our paid search team.
Key skills
- basecamp
- Data analysis
- google analytics
- Keyword research
- semrush
- UX
- digital strategy
- Campaign optimisation
- Mobile marketing
- Account management
- Project management
- Google Ads
- Microsoft Ads
- Facebook Ads
- LinkedIn Ads
- Amazon Ads
- Display Advertising
- Retargeting
- Product Feed Optimisation
Time at Glass Digital
Bradley’s main responsibility is to analyse how our clients are currently managing their PPC strategies and identify how they can be improved. He then works very closely with the rest of our paid search team, who help him to implement any changes he recommends. Because Glass Digital focuses a lot on transparency, he also ensures our clients are involved and informed of any changes that are to be made throughout the process. Plus, as we’re constantly calculating and keeping track of their return on investment, our clients can see the exact effect Bradley’s work is having on their profits.
Of course, as the head of his team, he’s also very involved in training, as well as hiring new members to help him achieve our clients’ goals.
4th year
at Glass Digital
7 years
Industry Experience
I like being an asset to multiple companies from various industries, as well as work with a mixture of people with different goals and business objectives.
For many, paid search traffic is a huge part of what makes their website profitable, and it’s a great feeling helping clients get the most out of it while watching their business grow.
Meet the paid-search team
Interested in working with Glass Digital?
The Glass Digital team can help you succeed online with SEO, PPC and affiliate marketing. Take the first step to better results by contacting us today.
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