Our Approach
Increase the volume of high-quality organic traffic to the site by harnessing the full potential of a huge product catalogue.
Site restructuring
Our technical SEO team restructured the product catalogue to maximise search potential, as well as improving crawl efficiency and site speed.
Facet optimisation
Our content team optimised hundreds of facet pages to establish relevancy for long-tail keywords and prevent internal keyword competition.
Targeted linkbuilding
Our outreach team built targeted links to boost authority of key commercial pages. Carefully placed editorials generated quality referral traffic.